Whether you’re a start-up business, a small business, or just a creative hobbyist, sticker printing can be an exciting way to market your brand. They’re easy to make, can be ordered on demand, and are a great way to add a personal touch to your business.
Choosing a Design and Paper Stock
Sticker printing can be done on a wide variety of different paper types. These include glossy and matte options. Glossy paper is great for printing bright colors and vibrant images. Matte paper is better for fine details and a more professional look.
Pricing Your Designs
When it comes to designing a sticker, one of the most important things is deciding on an appropriate price point. Ideally, you’ll want to find a price that will allow you to make a profit on your work. This means you’ll need to consider your time spent creating the stickers, how much it costs to buy materials for the stickers if you’re printing them yourself, and shipping and packaging costs.
Tip #1: Use CMYK Printing
To ensure your stickers look their best, it’s essential to design them in a CMYK printing process. This will ensure your design will look consistent throughout the sticker.
Tip #2: Break up Large Areas of Color
When creating a sticker design, it’s important to make sure that the colors you choose are able to be printed consistently. This is especially important when working with lighter color values because the CMYK process can sometimes wash out colors.