Sticker printing is an easy way to promote your business, brand or event. But like any print job, it can be tricky if you don’t know what you’re doing. From selecting the correct paper to calibrating your cutting machine, sticker printing can be costly if you don’t do it correctly.
So to help you avoid the pain of getting your stickers wrong, we’ve put together this handy guide to sticker printing. We’ll walk you through everything you need to know about the process from beginning to end.
There are several ways to make your own stickers, from using a photo editing app to creating a sticker template in Photoshop. But we recommend sticking with a professional printer. They’ll be able to print in bulk and with the highest quality possible, saving you time and money.
One of the best ways to protect your stickers from water and sunlight is to add a laminate. This gives them a really glossy finish and makes them resistant to scratches, oils and chemicals. It also keeps them waterproof which is useful if you’re printing stickers for outdoor use.
Stickers are available in a variety of shapes and sizes. The most common is a square or rectangle with rounded corners but there are also circles, ovals and die cut shapes (where both the sticker layer and its paper backing are cut into an exact shape). Older print methods used to use metal dies to cut custom shaped stickers but at Sticker It we now only offer digitally cutting as it’s faster, cheaper and more accurate.