Putting your business’s logo on t-shirts, hoodies and other wearables is an excellent way to promote your brand. Not only are your customers likely to see it every time they put on that garment, but it’s a great way to catch the eye of people scrolling through social media, too!
When it comes to clothes printing, there are several different methods that can be used. The most common is screen printing, which involves creating a stencil using a mesh screen. The screen is then coated with a light-reactive emulsion. Then, the acetate sheet with the design is placed over it and exposed to a bright light. The emulsion that has been exposed to light hardens on the parts of the screen that are covered by the acetate. The printed pattern is then transferred onto the shirt using a heat press or an iron.
Digital printing is another method that can be used for garment printing. It works well for photo printing and other complex patterns. It also provides good colour opacity on dark garments and is ideal for graphically complex designs. The final print is not as durable as a silk screen, but it can be quite attractive and is often cheaper than the former option.
Direct to garment (or DTG) is a relatively new option for printing on clothing. It’s a lot like inkjet printing on paper, except it’s done with ink that is sprayed directly onto the fabric. This allows for highly customizable and detailed prints, with a wide range of colours. However, it can be more expensive than the other options.